How to Make Your Hair Color Last Longer

Photo by: ansyvan // Adobe Stock

Tips and Tricks for Color-Treated Hair

If you color your hair – from dyeing and highlighting to balayaging and glazing – you’re not alone. It’s estimated that up to 70% of women color their hair. And every one of them wants to keep their colored locks shiny and healthy between treatments.

Here are our best tips and tricks to help you get the most out of your AER Hair Dryer and make your gorgeous color really last. 

Choose color products carefully. 

Whether you’re picking out a color with your stylist, or you’re grabbing a box of your favorite color from the drugstore, the right color is critical. 

If you’re looking for long-lasting color, pick a brunette shade over a red hue. Red hair colors tend to fade faster because they have the largest molecules, which makes it more difficult for red dyes to penetrate deeply into the hair. 

Ammonia-free hair color and color products made with natural oils will help retain moisture in your color-treated hair, helping it look shiny and healthy. 

Pro Tip: Really want to be a redhead? To achieve this on-trend color this season, go to a stylist who is experienced with this shade. Ask them to use a hair color that maximizes high-definition color results with minimum stress to the hair’s cuticle.

Wait a couple days before showering.

After you’ve colored your hair, wait at least 48 hours to shampoo it – and preferably longer if you can be patient. If you can wait three or four days before shampooing your newly colored hair, you’ll give the color plenty of time to set in, helping you keep that beautiful color for longer.

Wash your hair with cool water.

When you’re ready to jump in the shower, stick to lukewarm or cooler water temperatures. Super-hot water leaches dye out of hair faster because it opens up the surface of the hair strand, causing the dye to escape.

Choose hair care products carefully.

Use a sulfate-free shampoo specially formulated for color-treated hair. And look for leave-in conditioners made to protect color-treated hair. This is particularly important if you use blow dryers, curling or straightening irons, or if you spend a lot of time near a heater or in the sun. 

Make dry shampoo your friend. 

To keep your hair clean without stripping the color, a color-safe dry shampoo can be a lifesaver. Simply flip your hair over and spray a dry shampoo at the roots to soak up oil and keep your color-treated hair looking fresh.

Use your hair dryer wisely.

Blow drying with less heat is the key to preventing heat damage to your hair and color. Luckily, your AER Hair Dryer can help you keep your colored hair looking great from one color treatment to the next: 

  • Be sure to set your AER Hair Dryer to a low heat setting – or even the cool blast setting
  • Keep the blow dryer at least 3-4 inches away from the hair 
  • Apply heat for no more than 30 seconds per section 

Apply heat-protecting products. 

Before drying your hair with your AER Hair Dryer, apply a heat-protecting styling product or a fortifying leave-in conditioner that provides maximum heat and color protection. After blow drying your hair, finish your look with a protective hairspray.

Pro Tip: Make sure your hair is completely dry before using your curling or flat iron so they won’t “cook” your hair from the inside out. 

Try a hot oil treatment. 

This is one time when heat can help your hair. Hot oil penetrates the hair shaft, adding both shine and manageability to your stressed locks. “Adding your favorite hair oil throughout the mid-length and end of hair and combing through gives the hair a protective barrier and hydrates hair for color longevity,” says celebrity colorist Ryan Pearl, who works at Cutler Salon in New York City.

Make your own hot oil treatment to help your color-treated hair really shine. 

  1. Mix together 3 to 6 tablespoons of pure oil, such as sweet almond, jojoba, coconut, avocado or olive (or a mix of these oils). The longer your hair is, the more oil you will need.
  2. Add one to two drops of an essential oil. We suggest rosemary, lavender or rose.
  3. Stir the oil mixture together, then heat in the microwave on high for 10 seconds. After it comes out of the microwave, test a bit of the oil mixture on your wrist to make sure it’s not too hot. 
  4. Apply the oil to clean, towel-dried hair, and cover your hair with a shower cap or plastic wrap.
  5. Leave the oil on your hair for at least 30 minutes – this will allow it to thoroughly penetrate the hair shaft.  
  6. After 30 minutes, wash your hair with a gentle shampoo. 

Pro Tip: To make the most of your hot oil treatment, apply an extra burst of heat to the towel or cap with your AER Hair Dryer blow dryer. 

Apply this hot oil treatment once a week to keep your hair properly moisturized.

With these tips and tricks for proper care of color-treated hair, you can keep your color looking shiny and vibrant from day one to your next treatment!